Outside of working with corporate brands, I also offer services to smaller-scale businesses. I use my industry experience to help businesses and their founders find their voice on social.

In one recent project, I supported my friend on her independently-run business, Zephirine Flowers. Zephirine presented me with her problem; her business has recently changed from wedding flowers in London to flower growing and supplying in Northumberland, and she lacked confidence on how to communicate this on her social media and reach a new local audience.

This presented an opportunity to capture this brand evolution and retell her story, building a framework for future content. Our meetings consisted of getting to know the Zephirine Flowers brand, including her values, aspirations and logistics. 

After directing the content and strategy from afar, I edited and graded a series of videos ready for publishing.

Shortly after, I visited the flower farm and captured content, edited and graded it (using Sony A6700). Please find examples of both below.