I was briefed to re-launch The Art Office (TAO) across their social platforms. This London based business needed to reach a new audience - the world of property; architects, interior designers, and developers. 

To meet this challenge, I developed and implemented a three month content strategy which took a different approach to the market. We would uncover the creative process of curation, put the artists at the forefront, and bring potential clients behind-the-curtain to better understand the bespoke service they would be buying.

The documentary-style video content would make the brand more approachable and provide entertainment to viewers.

I managed the whole process from campaign strategy, production, hands-on editing of the captured content, and detailed post-campaign reporting.

This is a great example of what’s possible even when working from afar. Please see below for select examples from the various social campaigns created to re-launch TAO, which is currently being rolled out on their channels.